Noose & Monkey

https://www.nooseandmonkey.com/suits.html#index=52&page=2

“The Revolution of Tailoring

Noose & Monkey is a story of mistaken identity and disguise. During the Napoleonic wars, the crew of a French naval vessel dressed their pet monkey in an officers’ uniform. After being shipwrecked off Hartlepool, the monkey was discovered on the beach. The locals, assuming he was a Frenchman and therefore the enemy, hung him in the town square.

The brand looks at the truth and the lie, the innocent and guilty, the Noose and the Monkey. Our concept is to focus on the two sides of every story and every man, and to play with twisting those sides.”

            Noose & Monkey create unusual, bold suits; both plain and patterned, to create a more unusual image to the norm of “identity”. Their concept for their suits is shown right through to their models that again go against the standard models that are seen in advertisements. I have chosen to focus on their check/tartan suits as inspiration for creating my own designs. The colours used here are quite muted and so the busy pattern isn’t as chaotic as it would be with a brighter colour palette. This is something that I need to consider in my own designs since my colour palette is much more vivid with high contrast in some areas. With that in mind I will also consider their concept as I create my visualisations with “two sides of every story”. My stories would probably be very different to the ones Noose and Monkey work with but the conceptualisation is something that I think I could play around with a lot.